Should you apologize if your business computers/network gets an e-mail virus that starts sending out to all your clients? First you want to figure out how that was allowed to happen in the first place so it does not happen again. Lack of employee training, software, updates?
Then, you may want to send out a simple broadcast apology stating you are sorry for any inconvenience caused and noting the proper practices are now in place to prevent this from happening again.
Keep in mind however, that if your customers have good virus protection, it probably will not be an issue and they may not even notice because the infected e-mail will be quarantined on the download. See, the only people who have problems with viruses are those who don't make the effort to protect their own computers which includes constantly updating their virus software.
What about if your personal computer gets a virus and sends out to everyone in your address book? It's called grovel! At this point in time there really is no excuse to be that irresponsible. Offer all your contacts your humble apology only after you download some reliable virus protection software so this doesn't happen again. And, make sure you use the built in update scheduler to ensure that your computer is kept informed of the latest new viruses to know what to protect you from.
If you know someone who needs to be made aware of this information, check out my article on the topic. Simply click on the little "SEND" button in the top right corner of the page to e-mail them a direct link:
Remaining Virus Free is YOUR Responsibility!
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